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Building the future: Hybrid Television in Russia

January 11

Elecard and NIIR lay the foundation of Hybrid Television

RUSSIA, TOMSK – JANUARY 11, 2013 – Right before the Christmas holidays, Elecard officially announced the successful completion of the final stage of testing the Information Management System (IMS) technology that was run on a working model, using the MART transmitter. According to the forecasts of renowned professionals, the IMS system will be the first solution worldwide to converge cable and digital telecommunication networks.

The testing was carried out in the real time hybrid environment in the DVB-T2 format using several dozens of different end-user set-top boxes and TV-sets. The final stage of the testing was made possible after a long period of the IMS technology development and optimization for the emulated devices in the hybrid Internet and cable environment. The technology was also successfully tested on a working model in the DVB-T and DVB-T2 formats in the hybrid environment using the MART transmitter developed in Saint-Petersburg, Russia.

All of the participants of the test broadcasting project in Tomsk have expressed their desire to further cooperate and continue working on the IMS, also noting that the project is highly innovative and offers great prospects for the Hybrid TV in Russia.

After completing the experiments, one of the project authors D.Sc Saryan V.K, member of the Armenian National Academy of Sciences, professor, and head of the NIIR recreational educational center, while commenting on the plans of the IMS development, said: “The experiment that has been successfully completed in Tomsk just before the Christmas and New Year holidays, in our view, bears great importance for the development of the Digital TV both in our country and abroad.

This experiment, so to say, helped us to look into the future of the Digital television – the time of the complete convergence of Digital TV and data networks. For the first time in history, based on this converged network we have managed to create a Mass Information Management System (MIMS), which will allow any subscriber of the Digital TV to access a wide number of info-communicational services. Essentially, what we have accomplished in Tomsk is that for the first time in modern era, we have shown the Hybrid TV system that the most developed countries only begin to think about. Tomsk once again becomes a leader of the worldwide innovations.”

The member of the academy also noted that the created network model helped to demonstrate one of the highly important advantages of the MIMS – ability to create a trusted network based on the developed environment, which is essential for the efficient functioning of governmental and commercial services. In conclusion, D.Sc Saryan V.K. said: “Now after completing the first stage, it became very clear not only to the authors and developers of the project that mass deployment of MIMS will allow our country to take a significant step towards building an information society.”

Commenting on the prospects of the future development of the IMS system, Belyakov K.O, VP of Strategic Development and External Affairs for Elecard Group, said: “We live in times of active development of information technologies (IT) and information society. The question of trust in the security of information streams become more and more urgent with each day, and information technologies become a two-edge sword, that can be used both for good and for selfish purposes.

The successful experiment of building Information Managements Systems (IMS) in Tomsk is a vivid example of a situation, where the main goal is to find a solution to the domestic social problems people may have, while IT technologies are only an effective tool for solving those problems.

The IMS in Tomsk is a new approach to using a converged environment with Certification Authorities to create Trusted Information Zones for the country's population. The IMS will make it possible to overcome a wide range of governmental and social challenges and provide countrywide easy access to different information services.

I would like to thank our project partners – Tomsk Oblast Administration, NIIR (Moscow), MART (Saint-Petersburg) and TUSUR Center of Security Technologies (Tomsk). It is thanks to these companies and organizations that we have successfully carried out the president's commission and bring to life a project that was shown to him as only a model when he paid a visit to Tomsk».

As of now, Elecard and NIIR together with their partners are continuously working on improving the IMS system and are currently preparing technical documentation that will allow to apply the results of testing Hybrid TV throughout the territory of the Russian Federation.